The commissioning of Linear Alkyl Benzene Sulphonic Acid (LABSA) plant with 50 PD capacity is conceived at Udaipur unit in view of proximity of basic raw material 98% Sulphuric Acid availability in the vicinity from Hindustan Zinc Ltd. The raw material is LAB [Liner Alkyl Benzene]. LABSA is manufactured by sulphonation of LAB with Sulphuric Acid 98% in a continuous process and the reaction is highly exothermic which are controlled closely. Every process occurs automatically without human error to get better quality product & also sufficient quantity. LABSA is an intermediate chemical and practically all detergent formulations contain it as the active ingredient. The Spent Sulphuric Acid, a bye-product generated during the process of this manufacturing will be consumed for SSP fertilizer. Thus, this LABSA plant is a well laid-out strategy for vertical integration as a new product as well as forward integration for our SSP fertilizer. Moreover, this product has huge demand in sulphonation industries in Rajasthan, and nearby States like, Uttar Pradesh., Uttarakhand, Haryana, Himachal Pradesh, Punjab, Madhya Pradesh, Gujarat etc.